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Business Executive Bachelor's Program: Curriculum

B.A.S. in Leadership and Management Innovation

FIN3400 - Finance for Non-Financial Managers (3 Credits)
Students will learn to apply their financial skills and decision-making abilities to address financial issues in a business environment. They will learn how financial markets influence their decisions and the role of financial intermediaries in these markets. Emphasis will be placed on financial and capital budgeting, working capital management, short and long term financing, valuation of the firm, and overall capital structure. Students will be required to apply the time value of money through the use of present and future value scenarios. Students must pass the course with a grade of "C" or higher.

 

Course Competencies

Competency 1: The student will be able to understand the general principles of the time value of money and demonstrate this understanding by:

  1. Calculating the present value and future value of a single sum
  2. Calculating the present value and future value of an annuity
  3. Using these tools in combination or alone to calculate present and future vales in real world situations
  4. Calculating the present value of securities such as bonds, preferred stock and common stock

Competency 2: The student will be able to understand the general principles of capital budgeting and demonstrate this understanding by:

  1. Calculating the payback period, net present value, internal rate of return, and modified internal rate of return of a capital budget project
  2. Using each of the techniques to evaluate a project
  3. Explaining the advantages and disadvantages of each evaluation technique
  4. Identifying the relevant cash flows to use in evaluating a project

Competency 3: The student will learn to demonstrate an understanding of the operating budget process by:

  1. Preparing pro forma financial statements
  2. Developing a production schedule
  3. Preparing a cash budget
  4. Preparing a financial forecast using the percentage of sales method

Competency 4: The student will demonstrate an understanding of the operations of commercial banks by:

  1. Describing how banks generate and use funds in their operations
  2. Explaining how banks set fees and interest rates on their loan and deposit accounts
  3. Describing the methods used by banks to measure and control credit and interest rate risk
  4. Explaining how banks manage liquidity
  5. Discussing the role of off-balance sheet financing in today’s banking
  6. Describing the ways in which banks are regulated and the reasons for this regulation
  7. Explaining the role of the FDIC, how FDIC insurance works, and what happens when a bank fails
  8. Discussing the impact of asymmetry of information on banking

Competency 5: The student will demonstrate an understanding of the operations of insurance companies and pension funds by:

  1. Explaining how insurance works, including the concepts of pooling, risk transfer, and insurable risk
  2. Discussing ways in which insurers can reduce their objective risk and how they deal with the problem of asymmetry of information
  3. Describing the structure of the insurance industry, the different forms of organization present, and the ways in which the industry is regulated
  4. Explaining the differences between life and health companies and property and casualty companies, the major types of products offered by each, and the impact of these differences on their respective balance sheet
  5. Describing the various types of pension plans and the regulation of the pension industry

Competency 6: The student will demonstrate an understanding of the operations of the money markets by:

  1. Explaining the economic function of money markets
  2. Discussing the characteristics of money market instruments
  3. Describing the markets for each of the major instruments: Treasury bills, short term agency securities, fed funds, and repurchase agreements

Competency 7: The student will demonstrate an understanding of the operations of the bond markets by:

  1. Explaining the role and function of the capital markets and how they differ from money markets
  2. Discussing the differences among the markets for Treasury, corporate, and municipal bonds and how these markets function
  3. Explaining what junk bonds are and how and why the market for them developed
  4. Describing the process of securitization of debt
  5. Identifying the major forces behind the globalization of the debt markets

Competency 8: The student will demonstrate an understanding of the operations of the equities markets by:

  1. Describing the major types of equity securities
  2. Differentiating between primary and secondary securities markets
  3. Discussing the determinants of underwriter spreads and demonstrating how they are calculated
  4. Explaining the determinants of a security’s bid- ask spread
  5. Discussing the risks associated with equity securities and how to measure them

Competency 9: The student will demonstrate an understanding of the use of MS Excel to solve financial problems by:

  1. Using MS Excel to calculate the present and future values of annuities and single sums
  2. Using MS Excel to calculate implicit rates and number of periods in cash flow data
  3. Evaluating potential capital budget projects using MS Excel
  4. Preparing financial plans and cash budgets using MS Excel

Learning Outcomes:

  • Use quantitative analytical skills to evaluate and process numerical data
  • Solve problems using critical and creative thinking and scientific reasoning
  • Formulate strategies to locate, evaluate, and apply information

  • Use computer and emerging technologies effectively
GEB3213 - Advanced Communication in Business (3.00 credits)
Student will develop effective and efficient oral and written communications skills that can be applied in professional business settings. Topics include formal and informal writing, preparation of reports, creation of business proposal, written correspondence, and presentations.

 

Course Competencies

Competency 1: The student will demonstrate an understanding of formal writing in the workplace by:

  1. Examining standard professional writing formats such as email, memo, letter, report, and other documents
  2. Evaluating written reports
  3. Distinguishing between professional and technical writing
  4. Applying the American Psychological Association (APA) style in writing

Competency 2: The student will demonstrate the ability to prepare professional reports by:

  1. Comparing formal and informal written reports
  2. Selecting the appropriate writing format for the intended audience
  3. Creating formal reports

Competency 3: The student will demonstrate the ability to analyze the effectiveness of oral and written communication techniques by:

  1. Analyzing verbal and non-verbal communication techniques
  2. Describing the value of using appropriate communication methods
  3. Explaining the importance of being an effective business communicator
  4. Utilizing appropriate verbal and non-verbal techniques

Competency 4: The student will demonstrate the ability to utilize appropriate methods for internal and external communication by:

  1. Assessing the audience's knowledge
  2. Selecting appropriate communication methods

Competency 5: The student will apply techniques for improving writing skills by:

  1. Demonstrating mastery of grammar, mechanics, and style
  2. Assessing components of complete and incomplete sentences
  3. Developing informational, persuasive, and professional reports

Competency 6: The student will demonstrate the ability to communicate with the audience using different channels by:

  1. Demonstrating appropriate channels to communicate with the audience utilizing appropriate email, online meeting platforms, social media, and presentations
  2. Analyzing electronic communications
  3. Delivering appropriate multi-media presentation to an audience

Learning Outcomes:

    • Communicate effectively using listening, speaking, reading, and writing skills
    • Solve problems using critical and creative thinking and scientific reasoning
    • Use computer and emerging technologies effectively

 

ISM4011 - Management Information Systems (3.00 credits)
The student will use information technology software to assist in making decisions of a business nature. The course will examine the use of computer systems and information technology and their applications to make more effective business decisions. The course will include the latest terminology, techniques, and applications of information systems in a business organization. Pre-requisites: CGS1060C, Senior status, or permission by department chair is required. Must pass course with a grade of "C" or higher. 

 

Course Competencies

Competency 1: The student will apply the principles of Management Information Systems to enhance business processes and support decision-making, and demonstrate this by:

  1. Selecting and discussing current MIS trends, determining how leading organizations are using them, and how they can be applied in different situations
  2. Identifying, analyzing, and proposing possible information systems solutions to organizational problems and determining if technology is the best approach to address them
  3. Using critical thinking skills to solve real or hypothetical business problems involving information technology theories, concepts, methods, and terminology
  4. Justifying the business case for an investment in information technology
  5. Identifying the relationship between data, information, and knowledge regarding an organization’s mission, goals, and strategies

Competency 2: The student will develop a strategy to gain a competitive advantage using information technology and demonstrate this by:

    1. Analyzing business competitors using Michael Porter’s model and devising a technology-based strategy to outperform them
    2. Demonstrating how leading organizations use technology as a strategy component
    3. Combining a general strategy, a technology, and a business need
    4. Determining when a process improvement might be a more suitable solution than a technology-based one
    5. Assessing the impact of technological changes in the global markets

   Competency 3: The student will justify the selection and application of a Business Intelligence solution to support decision-         making and demonstrate this by:

  1. Distinguishing between business intelligence tools, applications, and systems
  2. Discussing and recommending the use of different data mining techniques
  3. Developing a business intelligence application using commonly available tools such as Excel
  4. Performing a decision tree analysis as a method of prediction
  5. Comparing alternate decisions and assessing their value to the organization

   Competency 4: The student will assess different types of systems and decide on what type of business problems they can be           best applied, and demonstrate this by:

  1. Assessing the economic factors that favor and hamper different systems
  2. Demonstrating the structure and characteristics of supply chains and explaining significant supply chain problems
  3. Describing how information systems can enhance supply chain performance
  4. Identifying the role of information systems in supplier relationship management (SRM) and comparing the features and functions of various SRM software
  5. Creating the role of information systems in customer relationship management (CRM) and comparing the features and functions of various CRM software
  6. Comparing the different types of collaboration systems and summarizing their benefits and challenges
  7. Evaluating and participating in a real-world C2C e-commerce market space

   Competency 5: The student will demonstrate the ability to use database technology to solve organizational problems by:

  1. Explaining the essential components of database systems
  2. Planning and preparing the structure and content of a database system based on business needs
  3. Creating, interpreting, and validating entity-relationship models
  4. Rearranging data tables into the proper normal forms
  5. Creating a complete database solution

    Competency 6: The student will evaluate known threats to information systems and propose controls to mitigate their risk            and demonstrate this by:

  1. Evaluating and identifying common threats to information systems and evaluating how these threats can impact business
  2. Demonstrating the types of security problems, including those created by employees
  3. Establishing the manager's role in addressing security threats and drafting policies to address the issues
  4. Planning organizational response to security incidents
  5. Describing an organization's governance structure of the MIS functional area

  Competency 7: The student will demonstrate an understanding and appreciation of ethical principles as applied to        management information systems by:

  1. Identifying new ethical challenges presented by technological challenges
  2. Conducting an ethical analysis of an information systems issue and writing a responsible action plan
  3. Comparing the effects of industry standards, government regulations, and laws on an MIS functional area's governance, processes, and services

Learning Outcomes:

  • Communicate effectively using listening, speaking, reading, and writing skills
  • Solve problems using critical and creative thinking and scientific reasoning
  • Formulate strategies to locate, evaluate, and apply information

 

MAN3025 - Organization Management (3 credits)
The student will learn the major functions of supervision and management including the functions of planning, organizing, leading and controlling. Emphasis is placed on learning how to communicate more effectively with employees and how to increase leadership effectiveness. Major topics include goal setting and attainment, organizational structure, decision making, strategic planning, managing stress, and ethical behavior and ethical role modeling. Cases that present the student with opportunities to make supervisory and management decisions, along with timely feedback on their effectiveness, will be used. Must pass this course with a grade of C or higher.

 

Course Competencies

Competency 1: The student describes the major functional elements of supervision and management by:

  1. Appraising the function of planning
  2. Appraising the function of leading
  3. Appraising the management function of controlling
  4. Evaluating how staffing relates to supervision and management

Competency 2: The student will describe how organizational structure and culture impact supervision and management by:

  1. Comparing and contrasting the elements of organizational culture
  2. Evaluating the need for supervisors and managers to understand organizational culture and how this understanding could be beneficial to the organization
  3. Comparing and contrasting the major elements of organizational structure and how they influence organizational effectiveness

Competency 3: The student will demonstrate an understanding of the human side of supervision and management by:

  1. Examining the elements of human resources
  2. Evaluating how the supervision and management of human resources is critical to an effective organization
  3. Appraising the managerial function of human resource planning
  4. Weighing the value of the function of human resources recruitment and related human resources functions
  5. Arranging the functions of the human resource selection process into a logical order
  6. Critiquing the functions of human resources orientation and training
  7. Evaluating the functions of human resources performance evaluation and compensation management
  8. Choosing and listing in order of importance the current topics in human resources management

Competency 4: The student will demonstrate an understanding of human behavior by:

  1. Analyzing the effect of change on people.
  2. Comparing and contrasting attitudinal behaviors
  3. Assessing how personalities can differ
  4. Classifying personalities and evaluating how they will be assessed
  5. Assessing the importance of employee perceptions in an organization
  6. Comparing and contrasting learning and knowledge as applied in supervision and management

Competency 5: The student will demonstrate an understanding of motivation by:

  1. Evaluating the effectiveness of motivation
  2. Differentiating between historical and current theories of motivation
  3. Assessing how motivation is dynamic and ever-changing
 

Competency 6: The student will demonstrate an understanding of leadership by:

  1. Assessing leadership theories and approaches
  2. Comparing and contrasting historical leadership theories
  3. Evaluating the importance of leadership concerns in today’s dynamic, global environment

Competency 7: The student will demonstrate an understanding of control by:

  1. Categorizing supervision and management control methodologies
  2. Evaluating the methods for measuring control
  3. Explaining how control can be used to improve organizational effectiveness
  4. Comparing and contrasting current issues involved in management control

Competency 8: The student will demonstrate an understanding of goal setting and assessment by:

  1. Constructing and setting goals
  2. Selecting methods for measuring goals
  3. Designing and evaluating a system for assessing goals

Competency 9: The student will indicate knowledge of decision-making by:

  1. Considering decision-making techniques
  2. Assessing several approaches to decision-making
  3. Evaluating the importance of decision-making in contemporary supervision and management
  4. Measuring decision-making effectiveness

Competency 10: The student will demonstrate an understanding of current supervision and management topics by:

  1. Appraising stress management techniques
  2. Considering what makes up ethical behavior
  3. Evaluating techniques for managing stress within an organization
  4. Assembling a code of ethics defining ethical behaviors
  5. Considering the value of being a role model for ethical behaviors

Learning Outcomes:

  • Communicate effectively using listening, speaking, reading, and writing skills
  • Solve problems using critical and creative thinking and scientific reasoning
  • Formulate strategies to locate, evaluate, and apply information
  • Demonstrate knowledge of ethical thinking and its application to issues in society
  • Create strategies that can be used to fulfill personal, civic, and social responsibilities

MAN3065 - Business Ethics (3.00 credits)
In this course the student will learn how personal values and ethics influence the decision-making capacity of the manager within an organization. The student will learn about ethical theories and the roles they play in the social and corporate behavior of an organization. Issues such as diversity in the workplace, intuition, technology, and the global environment of business, will be included in case examples. The student will acquire an understanding of how an organization can institutionalize its ethical system.

 

Course Competencies

Competency 1: The student will demonstrate knowledge of the application of ethics in business by:

  1. Categorizing business practices into ethically desirable or ethically undesirable
  2. Evaluating ethical and unethical business practices and the consequences of ethical and unethical business practices
  3. Understanding how to include ethics in business decision-making at all levels of work and management makes a difference
  4. Learning how to develop and implement a code of ethics by including desirable variables
  5. Understanding the different ethical theories, solving ethical dilemmas, utilizing ethical reasoning

Competency 2: The student will analyze and differentiate between honest and transparent versus deceptive or misleading business practices by:

  1. Identifying issues, areas of risk, and approaches to making ethical choices in an organizational environment
  2. Analyzing the reasons why businesses do not tell the truth
  3. Measuring the financial and reputational costs of unethical behaviors
  4. Considering factors and influences that lead to unethical behaviors
  5. Understanding how to solve ethical dilemmas through choices that lead to legal, responsible, and ethical decisions

such that the companies do “the right thing”

Competency 3: The student will distinguish between impetus and imperative actions by:

  1. Defining and analyzing impetus and its ethical consequences
  2. Examining ethical imperative decisions
  3. Evaluating different scenarios of business practices that elicit impetus versus imperative action
  4. Applying ethical reasoning to specific ethical dilemmas in the business environment and learning corporate social responsibility

Competency 4: The student will acquire the ability to incorporate ethical behaviors in supervision and management capacities by:

  1. Assessing the role ethics plays in supervisory and management activities
  2. Interpreting and evaluating ethical dilemmas such as bribery, conflicts of interest, and nepotism
  3. Analyzing how personal values, cultural influences, and political considerations could influence a supervisor or manager to act ethically or unethically
  4. Understanding how organizational and corporate cultural values could influence a supervisor or manager to act ethically

Competency 5: The student will be capable of analyzing and formulating a solution to an ethical dilemma in a sample case by:

  1. Recognizing unethical behavior and situations that lead to potentially unethical behaviors
  2. Distinguishing the difference between legal and illegal behaviors
  3. Distinguishing the difference between responsible and irresponsible behavior
  4. Reformulating popular wisdom views by adjusting his or her values to act responsibly, and legally and learning how to "think outside the box" and "do the right thing"
  5. Understanding how to represent and behave as an ethical role model by studying ethical role models in the business world

Competency 6: The student will explore the ethical complexities facing businesses that operate internationally by:

  1. Acquiring the knowledge to transition the application of ethics from one culture or country to other cultures and countries in the global arena while analyzing the issue of bribery, conflicts of interest, and nepotism
  2. Understanding that global entities exist that do not necessarily conform to the norms of the home country
  3. Understanding international business's complexities and possible conflicts with established ethical standards
  4. Identifying and evaluating the impact of Hofstede’s four cultural dimensions of the global business environment
  5. Analyzing the roles of ethical corporate governance, the role of government, and the ethics of globalization

Learning Outcomes:

    • Solve problems using critical and creative thinking and scientific reasoning
    • Demonstrate knowledge of ethical thinking and its application to issues in society
    • Create strategies that can be used to fulfill personal, civic, and social responsibilities
MAN3240 - Organization Behavior (3.00 credits)
The student will learn about social behavioral sciences that can be applied to supervision and management through major topics including motivation, conflict, corrective actions and rewards, job related stress, organizational dynamics, the evolving global environment, and the responsibility to stakeholders and the planetary environment. Students will examine organizational behavior and how to integrate behavioral concepts in an effective managerial decision-making process.

 

 

Course Competencies

Competency 1: The student will demonstrate knowledge of the application of ethics in business by:

  1. Categorizing business practices into ethically desirable or ethically undesirable
  2. Evaluating ethical and unethical business practices and the consequences of ethical and unethical business practices
  3. Understanding how to include ethics in business decision-making at all levels of work and management makes a difference
  4. Learning how to develop and implement a code of ethics by including desirable variables
  5. Understanding the different ethical theories, solving ethical dilemmas, utilizing ethical reasoning

Competency 2: The student will analyze and differentiate between honest and transparent versus deceptive or misleading business practices by:

  1. Identifying issues, areas of risk, and approaches to making ethical choices in an organizational environment
  2. Analyzing the reasons why businesses do not tell the truth
  3. Measuring the financial and reputational costs of unethical behaviors
  4. Considering factors and influences that lead to unethical behaviors
  5. Understanding how to solve ethical dilemmas through choices that lead to legal, responsible, and ethical decisions

such that the companies do “the right thing”

Competency 3: The student will distinguish between impetus and imperative actions by:

  1. Defining and analyzing impetus and its ethical consequences
  2. Examining ethical imperative decisions
  3. Evaluating different scenarios of business practices that elicit impetus versus imperative action
  4. Applying ethical reasoning to specific ethical dilemmas in the business environment and learning corporate social responsibility

Competency 4: The student will acquire the ability to incorporate ethical behaviors in supervision and management capacities by:

  1. Assessing the role ethics plays in supervisory and management activities
  2. Interpreting and evaluating ethical dilemmas such as bribery, conflicts of interest, and nepotism
  3. Analyzing how personal values, cultural influences, and political considerations could influence a supervisor or manager to act ethically or unethically
  4. Understanding how organizational and corporate cultural values could influence a supervisor or manager to act ethically

Competency 5: The student will be capable of analyzing and formulating a solution to an ethical dilemma in a sample case by:

  1. Recognizing unethical behavior and situations that lead to potentially unethical behaviors
  2. Distinguishing the difference between legal and illegal behaviors
  3. Distinguishing the difference between responsible and irresponsible behavior
  4. Reformulating popular wisdom views by adjusting his or her values to act responsibly, and legally and learning how to "think outside the box" and "do the right thing"
  5. Understanding how to represent and behave as an ethical role model by studying ethical role models in the
 

business world

Competency 6: The student will explore the ethical complexities facing businesses that operate internationally by:

  1. Acquiring the knowledge to transition the application of ethics from one culture or country to other cultures and countries in the global arena while analyzing the issue of bribery, conflicts of interest, and nepotism
  2. Understanding that global entities exist that do not necessarily conform to the norms of the home country
  3. Understanding international business's complexities and possible conflicts with established ethical standards
  4. Identifying and evaluating the impact of Hofstede’s four cultural dimensions of the global business environment
  5. Analyzing the roles of ethical corporate governance, the role of government, and the ethics of globalization

Learning Outcomes:

    • Solve problems using critical and creative thinking and scientific reasoning
    • Demonstrate knowledge of ethical thinking and its application to issues in society
    • Create strategies that can be used to fulfill personal, civic, and social responsibilities

 

MAN3301 - Human Resource Management (3.00 credits)
The student will learn the functions of Human Resource Management including human resource planning, strategic development of human resources, recruitment techniques, selection and hiring processes, compensation systems, development of policy and procedures for effective and ethical human resource management, performance review and evaluation systems, working effectively with organized labor, retention of employees, and current issues in human resource management. The course will also include an exploration of human resources within the global business environment of a boundless organization.

 

Course Competencies

Competency 1: The student will demonstrate an understanding of how Human Resources function within a modern organization by:

  1. Examining the function of human resource management
  2. Appraising the modern perspective of human resources management
  3. Formulating the processes required for developing a human resources strategy that would be effective in today's business world
  4. Creating a process for human resources planning

Competency 2: The student will demonstrate an understanding of the methodologies used by a manager to meet and exceed the legal requirements falling within human resource management by:

  1. Examining Equal Employment Opportunity Law (EEO)
  2. Reconstructing the EEO legislation from the historical perspective
  3. Illustrating the current issues that tie to the EEO legislation
  4. Considering the steps involved in a job analysis
  5. Composing a job description
  6. Evaluating how empowering employees and compassion are essential to today’s workers

Competency 3: The student will prove an understanding of what human resources can do to contribute to organizational effectiveness by:

  1. Weighing the functions of recruitment
  2. Comparing and contrasting the best approaches for the employee selection process
  3. Examining the importance of diversity in the workplace
  4. Appraising how career development and retention can best be undertaken
  5. Selecting a practical evaluation and feedback system

Competency 4: The student will demonstrate how effective compensation systems work by:

  1. Evaluating compensation approaches and methods
  2. Comparing and contrasting the popular compensation strategies
  3. Comparing and contrasting reward systems that could motivate employees
  4. Rating employee benefits packages
  5. Classifying the most popular employee benefits and how they can be administered to satisfy employees best

Competency 5: The student will demonstrate an understanding of employee job security and retention functions by:

  1. Assessing job security and its influence on job satisfaction
  2. Deducing what most people look for in a job
  3. Selecting a job security and retention program that will meet or exceed the needs of most employees
  4. Measuring the effectiveness of job safety and employee health programs
 

Competency 6: The student will demonstrate an understanding of the current issues and topics that are salient to human resources management by:

  1. Explaining methods management could use to improve employee satisfaction with human resource management techniques
  2. Differentiating among the dynamic human resource management issues in today's modern organization
  3. Assessing the labor relations and collective bargaining issues in medium and large organizations

Learning Outcomes:

    • Communicate effectively using listening, speaking, reading, and writing skills
    • Solve problems using critical and creative thinking and scientific reasoning
    • Demonstrate knowledge of ethical thinking and its application to issues in society
    • Demonstrate knowledge of diverse cultures, including global and historical perspectives
    • Create strategies that can be used to fulfill personal, civic, and social responsibilities

 

MAN4113 - Managing in a Multifaceted Environment (3.00 credits)
Managing in a Multifaceted Environment is a thorough course that offers a management perspective onmaking the most of the various qualities of today's workforce. This course explores the value that comes from human capital and other distinguishing factors in the modern workplace. Furthermore, it delves into new leadership styles as solutions for effectively managing and leading people. Students will gain insights into utilizing the strengths of the workforce and creating a dynamic work environment.

 

Course Competencies

Competency 1: The student will recognize the unique qualities of individuals in a multifaceted environment by:

  1. Identifying the skill sets and perspectives present in a modern workforce
  2. Assessing the value of human capital and other distinguishing factors in the workplace
  3. Evaluating the impact of individual strengths on team dynamics and organizational success

Competency 2: The student will implement effective management strategies for a multifaceted workforce by:

  1. Applying new leadership styles to foster collaboration and innovation
  2. Developing methods for leveraging the strengths of a broad team
  3. Creating a comprehensive and dynamic work environment that maximizes the potential of all employees

Competency 3: The student will demonstrate the ability to lead and manage people in a multifaceted environment by:

  1. Practicing decision-making and communication techniques
  2. Utilizing the strengths of a multifaceted workforce to drive organizational performance
  3. Embracing change and adaptability as essential components of effective leadership in a modern workplace

Learning Outcomes

    • Communicate effectively using listening, speaking, reading, and writing skills
    • Solve problems using critical and creative thinking and scientific reasoning
    • Formulate strategies to locate, evaluate, and apply information
    • Demonstrate knowledge of diverse cultures, including global and historical perspectives

 

MAN4120 - Leadership Challenges and Supervision (3.00 credits)
The student will learn to analyze leadership theories and will acquire an awareness of the dynamics of supervisory and managerial decision-making. Emphasis will be placed on team building, crisis management, social and environmental responsibility, developing and communicating a vision, developing a full set of managerial and leadership skills.

 

Course Competencies

Competency 1: The student will demonstrate the ability to compare accepted leadership theories by:

  1. Listing the key aspects and characteristics of the primary leadership theories
  2. Choosing leadership theories to be applied in case studies
  3. Categorizing the critical components of each leadership theory
  4. Applying the leadership skills necessary to a leadership theory

Competency 2: The student will be able to analyze and implement the dynamics of supervision and leadership theories by:

  1. Selecting situations that require dynamic leadership and applying the best leadership style
  2. Estimating the appropriate time for team building and determining how teams should be constructed
  3. Evaluating the leadership and supervisory skills needed to deal with crises

Competency 3: The student will be able to demonstrate social and environmental leadership skills by:

  1. Appraising the social needs of the organization’s stakeholders
  2. Selecting the environmental responsibilities of the organization
  3. Analyzing the organization’s capabilities for meeting its social and environmental responsibilities
  4. Choosing and applying the social and environmental responsibilities that serve the stakeholders and meet stockholders' demands

Competency 4: The student will demonstrate the ability to choose an organizational vision by:

  1. Judging what constitutes an organizational vision
  2. Considering and applying the best techniques for communicating the organizational vision
  3. Illustrating how an organizational vision should be created
  4. Appraising how the organization's members have accepted an organizational vision

Competency 5: The student will demonstrate the ability to appraise his/her set of leadership and management skills by:

  1. Selecting the best leadership assessment instruments
  2. Choosing the best management assessment instruments
  3. Assembling the personal leadership and management skill sets to lead a modern organization best

Learning Outcomes:

    • Communicate effectively using listening, speaking, reading, and writing skills
    • Solve problems using critical and creative thinking and scientific reasoning
    • Formulate strategies to locate, evaluate, and apply information
    • Demonstrate knowledge of diverse cultures, including global and historical perspectives
    • Create strategies that can be used to fulfill personal, civic, and social responsibilities
    • Demonstrate knowledge of ethical thinking and its application to issues in society
    • Describe how natural systems function and recognize the impact of humans on the environment

 

MAN4720 - Strategic Management Decision Making (3.00 credits)
The student will learn the designing, planning, and implementation of strategic decision making in a business organization by identifying problems and designing possible solutions, formulating plans, goals, and feedback mechanisms. Through case studies, the student will conduct internal and external assessments to analyze effective strategic choices for companies. Students must pass the course with a grade of "C" or higher.

 

 

Course Competencies

Competency 1: The student will demonstrate comprehension of the designing, planning, and implementing of strategic decision-making by:

  1. Illustrating, categorizing, and assessing the characteristics and potential applications for the major components of strategic decision-making
  2. Classifying the appropriate circumstances for applying strategic decision-making
  3. Comparing and contrasting the components of strategic decision-making, apprising and assessing its consistent application in decision-making cases

Competency 2: The student will examine problems that require strategic decision-making and design solutions by:

  1. Formulating plans for approaching strategic decision-making situations
  2. Creating and establishing goals for strategic decision-making problems
  3. Formulating feedback methods for strategic decision-making situations

Competency 3: The student will acquire the ability to understand and analyze strategic decision-making situations by:

  1. Examining the strategic decision-making needs assessment
  2. Creating and organizing needs assessments for strategic decision-making scenarios
  3. Analyzing how an internal and external audit is performed in strategic decision-making

Competency 4: The student will compare and contrast potential solutions for case studies by:

  1. Analyzing the critical issues in a strategic decision-making case
  2. Analyzing the potential alternative approaches for solving a case problem
  3. Judging the strategic decisions for a strategic decision-making scenario
  4. Evaluating the long-term ramifications of implementing a case decision

Learning Outcomes:

    • Communicate effectively using listening, speaking, reading, and writing skills
    • Solve problems using critical and creative thinking and scientific reasoning
    • Formulate strategies to locate, evaluate, and apply information
    • Demonstrate knowledge of diverse cultures, including global and historical perspectives
    • Create strategies that can be used to fulfill personal, civic, and social responsibilities

 

MAN4900 - Capstone Project in Supervision and Management (3.00 credits)
Student will apply and integrate the knowledge and skills learned throughout the program by completing a capstone project. Student will identify a business opportunity; conduct an industry feasibility assessment and operational mapping; evaluate market condition; construct a marketing plan, and formulate a financial plan for implementing and managing an existing or new business venture; and evaluate the role of ethic, social, and environmental responsibility within a business.

 

Course Competencies

Competency 1: The student will be able to identify a business opportunity by:

  1. Examining and analyzing market demand and needs
  2. Evaluating industry data by assessing internal and external forces
  3. Analyzing strategic issues, such as market entry and exit forces
  4. Distinguishing the ability to achieve economic of scale/scope by identifying cyclical or seasonal trends

Competency 2: The student will demonstrate the ability to conduct an industry feasibility assessment and operational mapping by:

  1. Comparing major competitors and their competitive landscape
  2. Identifying market factors that create a demand for a product or service
  3. Discussing opportunities and threats facing the existing or the proposed business venture describing operational workflow

Competency 3: The student will be able to develop a marketing plan by:

  1. Identifying the target market through a market research analysis
  2. Describing potential customers by identifying key differentiation factors
  3. Categorizing customer segmentation by developing strategy customized to each customer segment
  4. Identifying the distribution process and explaining how product or service will be made available to customers

Competency 4: The student will be able to demonstrate leadership and management skills by:

  1. Demonstrating leadership and collaboration skills while working in teams
  2. Applying human resource concepts in the management of the business
  3. Assessing the management skills needed to achieve organizational goals and objectives developing a management plan to manage the business

Competency 5: The student will be able to demonstrate the ability to prepare financial forecasting by:

  1. Providing estimates of revenues and expenses associated with the existing or the proposed business venture
  2. Preparing financial forecasting for the business
  3. Proposing an exit or sustainability strategy for the business
  4. Interpreting data by taking corrective measures to improve financial conditions of the organization

Competency 6: The student will demonstrate the ability to assess ethical, social, and environmental consequences associated with operating a business by:

  1. Incorporating ethical considerations when implementing business strategies
  2. Assessing the role of social and environmental responsibility in the organization
  3. Proposing strategies aligned with ethical, social, and environmental responsibility
 

Competency 7: The student will be able to demonstrate the ability to make a professional supervision and management presentations by:

  1. Collaborating with peers to develop and deliver a written report and multimedia presentation
  2. Demonstrating effective communication skills by answering questions from a panelist, faculty, and peers
  3. Proposing solutions to issues identified during the multimedia presentation

Learning Outcomes:

  • Communicate effectively using listening, speaking, reading, and writing skills
  • Use quantitative analytical skills to evaluate and process numerical data
  • Solve problems using critical and creative thinking and scientific reasoning
  • Formulate strategies to locate, evaluate, and apply information
  • Demonstrate knowledge of diverse cultures including global and historical perspectives
  • Create strategies that can be used to fulfill personal, civic, and social responsibilities

 

MAN4941 - Management Internship (3.00 credits)
The student will learn management techniques by becoming an employee or intern (on a paid or unpaid basis) at either a not-for-profit or for-profit organization. The student will be required to work at least 144 hours required by the state to earn the credit forthe internship. The student will work with their MDC Faculty and Supervising Employer to establish a set of assignments/learning goals that will be achieved during the semester. Prerequisite: Departmental Permission.

 

Course Competencies

Competency 1: The student will be able to demonstrate a set of developed supervision and management skills by:

  1. Demonstrating through a worksite or project that they have acquired supervision/management skills
  2. Demonstrating the ability to supervise others or propose organizational management strategies
  3. Demonstrating the ability to evaluate the performance of others or defend the sustainability of a project to include strategies proposed for the organization

Competency 2: The student will demonstrate the skills they have acquired in course work by:

  1. Performing supervisory and managerial functions and receiving satisfactory evaluations from their worksite supervisor or supervising faculty member
  2. Defending their acquired skills through discussions with their supervising faculty member
  3. Demonstrating the ability to analyze and create a course of action and implementation strategy for a business or department

Competency 3: The student will articulate their supervisory and managerial skills by:

  1. Applying learning goals on the job that apply their complete skill set will be evaluated by their on-site supervisor and supervising faculty member
  2. Demonstrating experiences in a daily journal that their supervising faculty member will review
  3. Achieving all of their established learning goals

Learning Outcomes:

    • Communicate effectively using listening, speaking, reading, and writing skills
    • Use quantitative analytical skills to evaluate and process numerical data
    • Solve problems using critical and creative thinking and scientific reasoning
    • Formulate strategies to locate, evaluate, and apply information
    • Create strategies that can be used to fulfill personal, civic, and social responsibilities
    • Use computer and emerging technologies effectively

 

MAR3803 - Marketing for Managers (3.00 credits)
Students will learn how managers implement the marketing elements within a strategic planning framework. Emphasis is on decision-making, and the development and execution of marketing strategies related to product and brand development, channels of distribution, pricing, and promotional efforts under varying marketplace conditions. This course incorporates the use of case studies. Prerequisite: MAN2021.

 

Course Competencies

Competency 1: The student will be able to respond to the marketing challenges and opportunities in today’s economy by:

  1. Recognizing how the growth of the Internet has shifted power to customers and has made customer relationship management increasingly important
  2. Examining the global competition faced by marketers resulting from increased consumer products in the marketplace
  3. Interpreting the shifting consumer demand patterns for specific product categories

Competency 2: The student will be able to formulate marketing strategies for significant marketing activities & decisions by:

  1. Reviewing the basic corporate strategic market planning questions related to mission and vision
  2. Comparing and contrasting strategic, tactical, and functional level marketing plans/programs
  3. Incorporating ethics into marketing strategy
  4. Analyzing value propositions with a sustainable competitive advantage

Competency 3: The student will develop customer-focused marketing strategies by:

  1. Identifying the factors affecting consumer behavior and the consumer buying process in business-to-consumer (B2C) markets. Identifying the unique characteristics of business markets and the factors affecting the business buying process in business-to-business (B2B) markets
  2. Utilizing market segmentation approaches to promote products in the consumer and business markets
  3. Employing sales process techniques to acquire new customers and sustain long-term customer relationships
  4. Discussing privacy and security concerns related to gathering customer information and using technology

Competency 4: The student will formulate product strategies by:

  1. Utilizing marketing research methods to assess the needs and wants in the marketplace
  2. Comparing and contrasting the various types of consumer and business products
  3. Examining the use of a product portfolio
  4. Discussing the importance of new product development to product strategy
  5. Analyzing branding and positioning decisions throughout the product life cycle

Competency 5: The student will generate promotional strategies by:

  1. Interpreting the use of promotional mix elements in the media
  2. Comparing and contrasting promotional strategies for products in different product life cycle stages
  3. Analyzing strategies to address media fragmentation and reach audiences with various media choices
  4. Comparing and contrasting the sales promotions used in the consumer and business markets

Competency 6: The student will be able to propose distribution strategies by:

  1. Applying distribution and supply chain concepts to distribution strategies
  2. Analyzing channel effectiveness and efficiency
  3. Discussing strategic issues in distribution and supply chain management
  4. Interpreting marketing channel trends

 

Competency 7: The student will be able to design pricing strategies by:

  1. Interpreting the role of pricing in marketing strategy
  2. Analyzing pricing strategies in the consumer and business markets
  3. Applying common pricing strategies to real-world situations
  4. Examining the legal and ethical issues involved in pricing

Competency 8: The student will be able to perform marketing implementation and control functions by:

  1. Identifying the strategic issues in marketing implementation
  2. Applying common approaches to real- world marketing implementation situations
  3. Examining the scheduling of marketing activities

Learning Outcomes:

  • Solve problems using critical and creative thinking and scientific reasoning
  • Formulate strategies to locate, evaluate, and apply information
  • Demonstrate knowledge of ethical thinking and its application to issues in society